eS Footwear is a Sole Technology shoe brand that was established back in 1995. The name eS came from the first and last letters of their parent company Etnies. eS quickly became the gold standard for technical skate shoes, and always had the team to back it up. eS promoted skateboarding in a positive and fun light, and in 2003 introduced a hugely popular eS Game of SKATE tournament. In 2011, eS was forced to take a short hiatus, but came back with a renewed focus and strong as ever.